Chinese World Film Report puts Reunion Island in the limelight
Published on 13 January 2016
It's been fifteen years since the Chinese program, World Film Report, began journeys around the world to bring to their home audience the diversity of international cinema, and also the natural and cultural variety of the countries visited.
After New Zealand, England, or even France - more than eighty countries have already been in the spotlight of this documentary - it was the turn of Reunion Island to unveil its history, culture, its landscapes, its people, its hospitality, and its tourist attractions through two episodes of twenty minutes each.
World Film Report, whose direct audience is more than twenty million Chinese viewers, is a wonderful showcase opportunity for Reunion Island and the development of its reputation in the Chinese market.
Accompanied by a film crew from CCTV6, Chinese presenter Lisha Li was, upon her arrival to the island, meeting and interviewing the President of Reunion Island Tourism (IRT) Mr. Patrick Serveaux.
The broadcast of the two episodes of the World Film Report dedicated to Reunion Island on Chinese television offers major media exposure of the destination for Chinese travelers. These documentaries could also inspire Chinese production companies and give rise to future filming projects for Reunion Island.