Reunion Island exhibits at the Holidays Geneva Show

Holidays Geneva Show

Published on 20 November 2015

The 21st edition of the fair, Holidays Geneva, took place from November 13-15. The Geneva Holiday Saloon was for the first time this year integrated with Automnales, the annual fair of contemporary Geneva, which has been running since 2009. On that occasion, Reunion Island Tourism (IRT) and its partners unveiled and showcased their attractions and allowed visitors to the stand to discover the destination.

This year, the Holidays Geneva show hosted over 80 exhibitors including Reunion Island which was represented by IRT with, at their side, the home airline Air Austral and hotel establishments like Saint Alexis Hotel&Spa, Relais Hermitage and Swalibo. Usually organized earlier this year, the event was associated with Automnales, a contemporary fair in Geneva to capture a wider audience and strengthen the positioning of this show, the only one dedicated to French-speaking Switzerland tourism at large.

On site, the Reunion Island exhibitors were able to verify the interest of visitors to Reunion Island. On the stand of 15 m², more than 100 tourism trade visitors learned about the destination and in particular the major attractions, about accommodation, and the beach areas. During the three-day exhibition, the tour operators and travel agents also came to meet Reunion Island professionals and were shown the “new” Reunion Island vacation products.

Two special sessions prepared for the general public on Saturday, November 14, and Sunday, November 15, allowed visitors to the stand to see a general presentation of Reunion Island and those who exhibited at the stand.